This is the original image taken from my camera. I will use this photograph for my film poster.
I used Photoshop to edit this picture. I started by unsharpening the mask to give the picture more details. I then adjusted the levels, and changed the brightness and contrast to make the photograph much stronger. Then I used a ‘quick selection’ tool to select the two characters.
Then I erased the whole background leaving the two characters so I can add a different background.
I added a new background of written text about the film, coloured in grey and blue which links to the main colours of the trailer. This gives a technological feel to it.
I added the title of the film on the bottom. This is the draft of the film poster, though my final poster will look different to this one. I feel I can develop this poster for the final version.
Choice of Colour:
The colours I have decided to use for the poster are Blue, Grey, Black and White. As I am attracting a young audience who enjoy their latest gadgets, I feel that these colours connect to my audience. These colours give a feel of originality which would appeal more to a male audience.
This is a draft of what the final film poster will look like.
Number 1 shows that we will add an Ipad to act as the border of the film, to make the poster appear as if it is actually an Ipad. This will be done to get the viewer’s intention immediately. Also it connects well to what the trailer is about giving a sense that technology is a key part of the film.
Number 2 shows where the image of the two main characters will be. It is a picture of them shaking hands giving an indication of negotiations that could happen in the film. Will is holding an Ipad with ‘Twitter’ written on it, linking it to the poster as the poster acts like an Ipad.
Number 3 shows written text about the film coloured in grey and blue. We chose grey as a colour which brings the rest of the poster to life as it doesn’t stand out as much. The most important information will be coloured in blue to give an indication of what the film is about and it is the colour of Twitter. This technique will further engage the viewers as they will have to look right into the poster much more. Overall it makes the film poster seem like it’s on an Ipad representing to what the film is about.
Number 4 will show where the title of the film and reference of producers will be placed. This follows the codes and conventions of film posters. After analysing them, most of the titles were placed at the bottom of the poster with the institutional reference underneath this. This will give our poster a professional look. Also, the title connects with everything else in the poster. Twitter is coloured in blue as this is the colour associated with Twitter and stands out from the rest of the page.
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