Thursday 1 December 2011

Reflection from Teaser Trailers with links to own Teaser Trailer

By researching the teaser trailers I figured out how to analyse them efficiently and effectively. I have found out how it is all put together where a lot of various techniques are used and put in to appeal and ‘tease’ a particular audience to make them come and watch the film.
What the majority of teaser trailers had in common were that they all had shown the film company logo at the start and the title of the movie at the end of the trailer to show information on the film. Often it was produced by a large conglomerate so audiences can recognise the makers and would appeal to them.
Half of the trailers had longer scenes from the actual film and the other half had a lot of variety of clips edited together so it doesn’t feel we are watching a scene from the film. I feel this gave off a stronger effect as it gives the sense that these clips could be from any part of the film which makes it more appealing to watch as it seems that the film will have a lot happening. Also I feel that the long scene in the Kung Fu Panda with the ‘Kung Fu staring contest’ worked extremely well in engaging the viewers where this scene was not a part from the film but just for the trailer, which created a strong effect.
After researching teaser trailers, I will place the title of the film at the end by following the codes and conventions of a trailer. My first scene will set a location and a sense of what type of genre it will be. I will place text in between scenes to help the viewers understand and keep them engaged with the trailer. My clips will have a sense that it is not all taken from one scene of a film, but from several parts. I feel that the same soundtrack was most effective when it was played throughout the trailer; therefore choosing the right track to fit in will be a vital part and acts as the ‘heartbeat’ of the trailer creating the atmosphere.

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